Asakusa, one of Tokyo’s most historic neighborhoods, is where old Japan meets modern energy. Known for its temples, traditional markets, and street food, this district offers travelers a glimpse into Tokyo’s Edo-period charm while still being close to the city’s contemporary attractions. Whether you’re exploring its ancient temples, taking a boat ride on the Sumida River, or shopping for souvenirs on Nakamise Street, Asakusa captures the true soul of Japanese culture. Here are the seven best places to visit in Asakusa that you should not miss.
1. Senso-ji Temple
The heart of Asakusa and Tokyo’s oldest Buddhist temple, Senso-ji, dates back to 628 AD. Legend says two fishermen discovered a statue of Kannon, the goddess of mercy, in the Sumida River, inspiring the creation of this temple. The approach to Senso-ji, called Nakamise Street, is lined with over 80 shops selling souvenirs, fans, sweets, and kimonos. Once inside, you’ll see the massive red Kaminarimon Gate with its iconic paper lantern—a must-see photo spot. The temple’s main hall glows beautifully at night, offering a peaceful experience away from the crowds. Visiting Senso-ji allows you to experience the spiritual heart of Asakusa and feel Japan’s deep Buddhist traditions.
2. Nakamise Shopping Street
Right before the entrance of Senso-ji lies Nakamise Shopping Street, one of Japan’s oldest shopping avenues. Stretching about 250 meters, it’s filled with traditional snack stalls and craft stores. Try popular local treats like ningyo-yaki (sweet bean cakes shaped like dolls) and senbei (rice crackers). The street is also the best place to buy souvenirs such as folding fans, yukata, chopsticks, and Japanese masks. While it can get busy during peak hours, the vibrant atmosphere and nostalgic charm make it an unmissable experience. Early mornings are the best time to enjoy the street’s colorful energy without the large crowds.
3. Asakusa Culture and Tourism Center
Located right across from Kaminarimon Gate, the Asakusa Culture and Tourism Center is not just an information spot—it’s also one of the best viewing points in the area. Designed by renowned architect Kengo Kuma, the building features a unique wooden façade blending traditional and modern Japanese design. Take the elevator to the 8th-floor observation deck for a stunning panoramic view of Asakusa, including Senso-ji Temple and Tokyo Skytree in the distance. The center also provides free maps, cultural information, and even guided walking tours for visitors. It’s an excellent place to start your journey before diving into Asakusa’s streets.
4. Tokyo Skytree
Although technically located in neighboring Sumida Ward, the Tokyo Skytree is visible from nearly everywhere in Asakusa and is just a short walk across the Sumida River. Standing at 634 meters, it’s Japan’s tallest structure and one of Tokyo’s most famous landmarks. Visitors can enjoy breathtaking city views from observation decks on the 350th and 450th floors. At the base of the tower is Tokyo Solamachi, a shopping and dining complex with over 300 stores, an aquarium, and a planetarium. From Asakusa, you can reach Skytree via a 15-minute walk or a quick ride on the Tobu Skytree Line. Visiting both Asakusa and Skytree in one day gives you the perfect mix of old and new Tokyo.
5. Sumida River Cruise
For a more scenic way to see Tokyo, take a Sumida River Cruise from Asakusa Pier. These boats travel down the river to destinations like Odaiba, Hamarikyu Gardens, and Tokyo Bay, offering a refreshing perspective of the city. The ride allows you to see iconic bridges, modern buildings, and riverside parks from the water. The most popular route is the Asakusa to Odaiba cruise, lasting about 60 minutes. Some boats even feature futuristic designs by anime artist Leiji Matsumoto. During spring, the cherry blossoms along the riverbanks create a magical view that makes the cruise even more special.
6. Hanayashiki Amusement Park
Just a few minutes from Senso-ji, Hanayashiki Amusement Park holds the title of Japan’s oldest amusement park, first opened in 1853. Though smaller than modern theme parks, it’s full of nostalgia and charm. Attractions include retro rides, arcade games, a haunted house, and even a small Ferris wheel that gives you a lovely view of Asakusa’s skyline. Families love its relaxed, friendly vibe, and older visitors often enjoy its old-fashioned carnival feel. It’s a great spot to take a break after exploring temples and markets while experiencing a piece of Tokyo’s playful history.
7. Asakusa Shrine
Adjacent to Senso-ji lies the Asakusa Shrine, one of Tokyo’s most important Shinto shrines. Built in the 17th century, it honors the three men who founded Senso-ji. Unlike the bright red of the temple, the shrine’s wooden structure reflects a more subtle beauty. It’s famous for hosting the Sanja Matsuri, one of Tokyo’s biggest festivals held every May, drawing millions of visitors with parades, floats, and traditional performances. Even outside the festival season, the shrine offers a peaceful atmosphere with fewer crowds than Senso-ji, making it ideal for quiet reflection or photography.
Bonus Stop: Asakusa Yokocho and Street Food
If you want to taste authentic Japanese street food, head to Asakusa Yokocho, a lively alley packed with restaurants and food stalls. Try freshly grilled yakitori, taiyaki, tempura, and matcha desserts. In the evening, the area transforms into a neon-lit wonderland with traditional music and local drinks, capturing Tokyo’s nostalgic nightlife vibe.
Conclusion
Asakusa is where the essence of traditional Japan thrives amid modern surroundings. From the spiritual serenity of Senso-ji to the playful charm of Hanayashiki and the views from Tokyo Skytree, every corner tells a story. Walking through its streets feels like stepping back in time while still being surrounded by Tokyo’s dynamic pulse. Whether it’s your first visit or your fifth, Asakusa offers an unforgettable journey through culture, history, and heart—making it one of the most captivating places to explore in Japan.
